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The Business Trendsetter Podcast by Spark Partners

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Will Your Biz Move Forward, or Backward, in 2025

Contributors:
Adam Hartung, Manny Teran
business trends, demographics, labor shortages, marketing strategies, food industry, convenience stores, gas stations, advertising, consumer behavior, entrepreneurship

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The administration is changing in 2025, and it’s sure to impact businesses. But you can plan for change. Looking backward, all the way to Kodak and Xerox and Amazon we can see that it is possible to plan your way to success, while avoiding pitfalls, decline and failure.  It’s important to plan for trends, rather than just looking at the past, realizing that big trends transcend politics offering the chance to grow regardless administrations.

This podcast overviews the big trends that will impact all businesses, and offers insights on how to plan for success.  Demographics have nothing to do with administrations, and by understanding those trends you can become a leader in your business – both by retargeting your hiring and better understanding customer needs.  And understanding that promotion is now completely different, yet still accessible if you put your money in the right place. Meanwhile, understanding your Value Proposition can keep you from backsliding into oblivion as you do more of the same, while those who overcome rigidity to their Value Delivery System move forward with new offerings meeting emerging needs.

Thinking Points:

  • Do you let your plans be jerked around by headlines and politician statements, or do you have a handle on how long-term trends will impact your customers needs and your suppliers?
  • Are you implementing processes that worked 10, 20, or more years ago failing to recognize that you need new processes to reach customers and effectively source?
  • When you meet a really tough problem do you become Don Quixote, fighting to continue despite the trends, or do you adapt to the inevitable?
  • Are you tracking the results of your existing practices and looking for “a better way?”